
Itinerant Florist Franchise — Visual Identity Project
This project involved creating the full visual identity of a mobile florist franchise.
I designed the logo, packaging, a poster layout, and several branded goodies like reward cards.
I designed the logo, packaging, a poster layout, and several branded goodies like reward cards.
The challenge was to capture the fresh and friendly spirit of the brand, while ensuring the visuals worked consistently across all formats from the truck exterior to small printed items.





